It’s a mutually advantageous coalition, but an unexpected one: the electronic dance music underground meeting a teen idol. “Where Are Ü Now” is also an alliance of musicians from diverse musical camps. Bieber was not in the studio with Skrillex and Diplo, and didn’t even know the song was being produced. Like many current hits, “Where Are Ü Now” is an electronic confection facilitated online. In a series of interviews, the people behind the hit provided a detailed look at the work that went into “Where Are Ü Now,” for a case study in the way pop music is made today. But behind it, as with most Top 10 hits, is a matrix of inspirations and decisions, coincidences and hard work, marketing and luck. The song arrives in a swirl of electronic sound and vanishes in a distant echo, like a phantasm. On the radio, where it has been ubiquitous all summer, the million-selling single “ Where Are Ü Now” by Skrillex and Diplo with Justin Bieber is four minutes of high-tech bliss: a sweet-voiced mixture of longing and recrimination, a lonely plaint with a dance beat.
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